Natasha is an Associate Director at Farrant Group in Dubai, where she advises government and private-sector clients on strategic communications, reputation management, and stakeholder engagement. She brings more than 15 years of regional experience, having worked and studied across the UAE, Saudi Arabia, Lebanon and Syria.

Prior to joining Farrant Group, Natasha held senior roles at leading international advisory firms. There, she co-led high-profile government mandates, providing counsel on reputation strategy, senior stakeholder engagement, media relations and crisis communications. Her work included managing complex, multi-stream programmes and supporting clients through periods of heightened political, policy and reputational risk.

Natasha is recognised for her deep regional insight and ability to support clients operating in sensitive and high-pressure environments.