Peter brings over 20 years’ industry-leading experience and insight advising corporate, private client and government clients. With a proven track record in building and protecting clients’ reputations, Peter provides strategic advice on global positioning, campaigns and issues and crisis management.

A fluent Mandarin speaker, Peter co-founded Farrant Group in 2021, where he advises on complex reputation management briefs across multiple jurisdictions. Peter is a recommended adviser in Spear’s 500 for reputation management.

Previously, Peter worked for a London-based strategic communications firm and, prior to that, within a major consultancy, based in Beijing and London.