Farrant Group is a global strategic communications firm
We advise and support governments, institutions and private individuals around the world - to build, protect and enhance their reputations
About Us
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Whether shaping public authority, navigating sustained scrutiny or protecting reputation under pressure, Farrant Group provides disciplined counsel and decisive execution.
Our work spans political transition, regulatory challenge, reputational risk and international positioning. Across jurisdictions and sectors, we support leaders of influence in public life, global business and the cultural sphere facing complexity, opposition and consequence.
Globally, we have advised more than 25 national governments and senior leaders, as well as high-profile individuals, family enterprises and multinational organisations operating in sensitive and highly visible environments. Our approach is discreet, integrated and grounded in geopolitical awareness, rigorous analysis and strategic foresight.
In environments where narratives are contested and outcomes matter, we bring clarity, control and direction.
Our Expertise
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Government, Politics and Elections
We advise governments, political leaders and their campaign teams at the highest level. From policy positioning to strategy and public persuasion, we design and deliver disciplined, results-driven campaigns.
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Profile Development
We build public profiles for individuals and organisations navigating complex markets and heightened scrutiny. From leadership positioning to sustained campaigns, we align reputation with commercial objectives and growth strategy.
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Crisis and Reputation Management
We protect and strengthen reputations in moments that matter. From proactive risk mitigation to live crisis response, we provide calm and informed strategic counsel and decisive execution under pressure.
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Content and Branding
We produce clear, credible and distinctive brand identities. From narrative development to visual systems and messaging architecture, we ensure every touchpoint reflects strategic intent and consistency.
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Litigation and Disputes
We support clients through high-stakes legal and regulatory challenges. Working alongside counsel, we manage communications strategy to protect credibility, shape narratives and safeguard long-term standing.
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Research, Strategy and Insights
We combine rigorous research with strategic planning to guide every engagement. Through data analysis, stakeholder mapping and forward planning, we provide the insight that underpins confident decision-making.
Our Senior Team
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![Michael Farrant has over 20 years of experience providing strategic communications advice and support to Heads of State, governments, companies and individuals.]()
Michael Farrant
Founder & CEO
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![Peter Headden brings over 20 years’ industry-leading experience and insight advising corporate, private client and government clients.]()
Peter Headden
Co-Founder
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![Anthony Simon brings extensive experience to Farrant Group clients, having helped defend and enhance the reputations of governments, major organisations and high-profile individuals.]()
Anthony Simon
Managing Director
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![A young man with brown hair in a suit smiling in an office setting.]()
Sam MacAuslan
Director
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![A woman with long, dark wavy hair, wearing a black and white polka dot blouse, smiling with red lipstick, standing in front of a white paneled background.]()
Natasha Baker
Associate Director
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![A young man with a shaved head and beard wearing a white collared shirt and a dark blazer, standing indoors in front of a plain light-colored wall.]()
Alex Gilmore
Associate Director and Head of Digital
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![A young man with light brown hair, blue eyes, wearing a white shirt and dark blazer, looking into the camera with a neutral expression in a light-colored room.]()
Victor Haggard
Associate Director
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![A woman with medium skin, shoulder-length auburn hair styled in loose waves, wearing a black top, standing in front of a plain white wall.]()
Nour Nahhas
Associate Director
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![A middle-aged man with gray hair, blue eyes, and wearing a dark suit, white shirt, and navy tie, standing in front of a light-colored wooden wall.]()
Andrew Law
Board Member
